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UGC creator marketplace

UGC creators for hire. Briefed, shot and paid in one place.

Write one brief, send it to a shortlist of vetted creators, and receive 9:16 masters with full commercial rights. Your card is authorized when you hire and only charged once you approve the footage.

Browsing and briefing are free. You pay when you hire.

Unboxing

The first three seconds carry the whole ad

Problem and solution

The hook that carries cold paid social

Shop Now

Seven hooks, one product. This is the 9:16 deliverable you brief and receive, and the vocabulary the brief builder uses.

The platform

One workspace for the whole shoot.

No email threads, no invoices chased over DMs, no wire transfer sent on trust. Each stage of a UGC order lives in the same place, with the money escrowed until the last one closes.

UGCcreators workspace
Order 4021

Step 1 of 4

What are we shooting?

Refillable ceramic coffee tumbler
Vertical 9:16 · 20-30s
3 videos + 5 stills
Unboxing Morning routine Problem / solution Before & after

Brief summary

Status
Draft
Usage window
12 months, paid ads
Turnaround
7 days from shipping
Reshoot
Included once
Send to shortlist

Creators see your brief and can accept it at their listed rate.

Filters

Niche

Home & kitchen
Beauty
Fitness
Pets

Platform

TikTok Reels Shorts

Sorted by delivery speed

Grid

Every profile carries the formats that creator shoots, their turnaround, their own rate and the reels behind it. You filter, shortlist and brief without leaving the page.

Order 4021

Funds held in escrow

Brief accepted

Creator agreed to scope and price

Payment authorized

Funds held on your card, not yet captured

Footage submitted

Awaiting your review

Payment captured

On your approval

Order total

3 videos
Creator's rate
5 stills
Bundled
Usage rights
Included
Held in escrow Until approval
Approve & release
Request the free reshoot

Deliverables

Delivered files in one place

hook-unboxing.mp4

9:16 · 1080×1920 · 24s

Download

hook-routine.mp4

9:16 · 1080×1920 · 28s

Download

hook-problem.mp4

9:16 · 1080×1920 · 21s

Download

stills-pack.zip

5 images · 4:5 and 1:1

Download

Usage rights

You set the usage scope and duration in the brief before the shoot, and the creator accepts those terms when they take the order. The agreed brief is the record.

Reshoot

If the footage misses the brief, one reshoot is included. Escrow stays closed while it is redone.

How it works

From brief to footage in four steps.

The same sequence runs on every order, whether it is one video or a batch of thirty. Nothing moves off-platform.

01

Write the brief

Product, format, hooks, turnaround and how long you need the rights for. The brief builder walks the fields; there is nothing to write from scratch.

02

Shortlist creators

Filter the catalog by niche, platform and delivery speed, then send the brief to everyone you shortlisted at once.

03

Hire through escrow

Confirm the order and authorize the payment. The creator sees the funds are committed; nothing is captured until the work lands.

04

Approve and download

Review the cut against the brief. Approve to capture the payment and download the files, or use the included reshoot.

Built in

The parts people usually improvise. Handled by the platform.

Escrow on every order

Your card is authorized when you hire, so the creator can see the budget is committed. The charge is only captured when you approve the footage.

Commercial rights agreed up front

Usage scope and duration are fields in the brief, accepted by the creator when they take the order, not agreed in a DM afterwards.

One reshoot included

If a cut misses the brief, you send it back once at no extra cost. Escrow stays closed while it is redone.

Brief builder

A structured brief the creator can actually shoot from: format, hooks, must-say points, product handling, deadline.

Batch briefing

Send one brief to your whole shortlist in a single click, instead of messaging every creator separately.

Delivery in ad-ready formats

Vertical masters plus the crops you asked for, downloadable as files rather than links that expire.

For creators

Shoot the brief. Get paid on approval.

UGCcreators is the other half of the same platform. Brands post structured briefs, you set your own rate on your profile, and the money is already in escrow before you unbox anything.

You set the rate
Your profile rate is what a brand pays. Nothing is auctioned down and there is no forced price floor.
Paid from escrow
The brand funds the order before you start, so approval releases money that is already there.
Scope is written down
What you shoot, how long the brand can run it and what happens on a reshoot are all in the brief before you accept.
Your reel stays yours
Portfolio work you upload is yours; only the deliverables licensed in an order transfer.

Buyer guides

UGC platform pricing, worked out for your category.

Each guide prices the same order across the platforms and agencies a brand in that category actually shortlists, with the published numbers and the places where a competitor is the better buy.

FAQ

Questions, answered.

Still unclear on something? The pricing page covers plans and limits in detail.

Comparing platforms first? We price this side by side against Billo and against Collabstr and against JoinBrands and Insense and Trend.io and Twirl, including the cases where they are the better buy. Weighing a UGC agency retainer instead? That page prices published agency packages against a plan, and the breakdown of Billo pricing works through what a per-video platform costs a month once add-ons are in. The SideShift pricing breakdown shows where a $299 a month creator-channel plan beats a smaller one, and where it does not, and the minisocial pricing breakdown does the same for a $3,000 managed campaign of 10 creators. The JoinBrands review and pricing breakdown finds the creator spend where each of its four plans pays for itself, and the Collabstr review and pricing page traces where the fee lands when both the brand and the creator pay one. Waiting on an enterprise quote, the Cohley reviews and pricing page works out the license price below which Cohley is the cheaper buy.

UGC is short-form video shot by a creator in the style of an ordinary social post rather than a studio commercial. On UGCcreators you buy the footage and the right to run it in your ads. You are not buying a post on the creator's own account unless the brief asks for one.

When you hire a creator, your card is authorized for the order amount but not charged. The creator can see the order is funded, and the charge is only captured once you review the delivered footage and approve it. If the work misses the brief, the hold stays in place while the included reshoot is done.

The commercial rights you specify in the brief (where you can run the footage and for how long) are part of the order the creator accepts before shooting. The scope is fixed before the shoot, so nothing is renegotiated afterwards.

One reshoot per order, when the delivered footage does not match what the brief specified: the wrong format, a missing hook, or the product handled differently than instructed. It is not a channel for changing the brief after the fact; a genuinely new brief is a new order.

For most physical products, yes. The creator needs the item on hand to film it. You add tracking to the order and the delivery clock starts when the product arrives. Briefs for apps, services and software usually need account access instead.

Browsing the catalog and building briefs is free. You pay when you hire: the creator's own rate for the order, plus the platform plan you are on. Full plan details are on the pricing page.

Creators apply with a profile and sample reels showing the formats they shoot. Applications are reviewed before a profile appears in the catalog, so brands are briefing people who have actually delivered this kind of work.

Brief your first shoot today. Pay when you approve it.

Build the brief and shortlist creators without an account. Sign up when you are ready to send it out.